Our Client Results...

Elle's 7 Figure Salon Story

Adrienne was approached to help Elle, a young ambitious entrepreneur and salon owner who had been in business for 3 years and was extremely passionate and motivated to build an amazing business but was unsure where to start & what to do about it.

After taking a deep dive into the numbers of the business, identifying where the business was losing money, identifying opportunities to increase sales & services we were able to increase the profit margin without having to attract new clients or spend on advertising.

We then focused on Elle's own limiting belief systems that were holding her back & preventing her from creating the business she always wanted.

By providing her with new positive perspectives for the business & focusing her attention on developing solutions & learning new methods and skills to communicate with her team she was able to develop simple systems with the team for the business & build a team culture where the team feel valued & safe to be heard within the business. This was the starting point of the business owners journey to bring Work/Life Harmony into her business for herself & her team.

In the time we have worked together so far, her business has gone from a nice 6 figure salon to a FABULOUS 7 figures - that’s over $1.2m and Elle was nominated as WA State Salon Business Of The Year and Nominated for Australian Business Director/Owner Of The Year 2022.

This is not a fairy tale, this is the reality of what results are available to you when you find someone that can show you how to develop the right strategy for you and your business, you commit to your own success & you "Follow The Formula".

Liz Evens

Liz came to onboard 3 years into her business and had gone from her home studio with 1 bed and 1 table and was already on the cusp of growth but she wasn't sure if she can afford it, how she can make it work and what steps she need it to take to move to the next level. 

So Liz reached out to us for help because she knew if this was going to work, that she needed a qualified eye to see whats possible and what is realistic for her.

So we came up with a very strong plan using "Follow The Formula" Foundations and principles. In less than 12 weeks we were able to get her pricing for classes calculated and set so that she knew exactly how many people she needed in each class and how much each class will cost to run.

We clarified and created her niche and put our focus on becoming a Boutique Functional Pilates clinic that doesn't concern itself with what gyms and other competitors are doing because people are coming to her and her team for their expertise and knowledge.

Liz has a 3-6mth waiting list for clients, she runs her teacher training classes and has built a strong team around her that allows Liz the freedom to spend time with her husband and daughters and still enjoy her business.

Tasha's New Salon Story

When we first met Tasha, she was an Independent Solo Stylist in her
own beautiful beach side boutique salon in Terrigal with 4 stations.

Tasha was new to being a business owner and realised very early on that she needed help to learn how to become profitable in the shortest amount of time possible.

She was busy but something wasn’t quite working.
She was overwhelmed and felt exhausted looking after all her clients on her own but couldn't find the right people to hire.

So we mapped out A Strategic Plan of Action for her goals in order to achieve them. This included a new value based pricing strategy, a time management plan, advertising to find a salon assistant and a casual senior stylist and create training plans for the stylists so they can build and grow their clientele that would take the business onto the next level and reduce the workload for Tasha.

Then we built a marketing strategy that attracts her niche clients with promotions that are profitable and will grow the business.

In only 12 weeks of using "Follow The Formula" Foundations strategies we were able to find her new team members, increase her sales and profit without having to pay for expensive marketing or time wasting with discounting her services for clients that didn't value her worth.